My name is Joe Tsao. I am an American designer currently working in Europe. With experiences ranging from Consumer Electronics at Google to Furniture & Housewares at Office for Design, I've found my biggest influences in design are the conversations I have with the people and objects around me.
Here you will find an archive of a few of my favorite dialogues.
I seek to create thoughtful products whose design begins from quiet observation of how to feel. From here, a lot of dialogue takes place between the human and the product to help shape that idea.
Conversations are my biggest influences – to me, the creative path is an archive of conversation, a perpetual dialogue. Mine is not a shouting match, but strives rather to be a still, small, whisper amidst the noise of consumerism. It is here, in the space between the notes, that I find the dialogue of design most compelling: tiny moments of beauty that I seek to bring to light in my work.
There is no need to shout, no need for fanfare – these are insecurities born from fear of creating something ordinary. Because if design is for the ordinary, which it is, then anything more is superfluous. I choose to weave my thread with tiny, thoughtful conversation.